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Category: Future Retail Lab

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: News

Exchange of experience in Norrbotten

During the pandemic, companies were faced with changing circumstances, which for many...

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: News

Mini and the planet lead the way for major fashion chain

Almost two years ago, Mini and the Planet opened the doors of its shop in...

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: News

eXpression Future Retail Lab accelerator programme analysed

three-year initiative to develop, establish and implement an accelerator programme for the future of...

eXpression Umeå
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: News

Round three of the eXpression Future Retail Lab comes to a close

On Tuesday 22 March, round three of the eXpression Future Retail Lab accelerator programme was completed. The...

Companies in Piteå
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: News

Creative businesses and unique visitor opportunities in Piteå

Two companies from Piteå participate in the third round of the eXpression Future Retail Lab, Järnspisens matbod and Pensionatet på...

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: News

eXpression Future Retail Lab evaluated by external funder

Earlier this week, the Future Retail Lab accelerator participated in the Swedish Retail Foundation's...

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: Long read

They produce sustainable outdoor products in Umeå

Gadget geek and outdoor guru Kenneth Shaw had long dreamed of making his own...

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: News

eXpression Future Retail Lab participated at the NRWC conference

On Thursday 11 November, eXpression and the eXpression Future Retail Lab accelerator programme participated as key note...

Article
: Guides

How to create great customer experiences

What is a good customer experience and how can we help shape it? Whether you run an e-commerce, physical...

Article
: Guides

How to make your customer segmentation relevant

In order for communication to contribute to sales, a number of basic questions need to be answered...

Frequently asked questions

The national definition of KKN is taken from Tillväxtverket and the analysis report Kreametern that was produced a few years ago on behalf of the government.  

In this definition, nine industry groups are described, some of which have additional industry categories underneath them. eXpression Umeå is based on this division when we define our focus areas, but in some projects and collaborations we may target additional industries. 

Industry groupIndustry category
ArchitectureArchitecture
Audiovisual

Audiovisual storage media

Data game

Film & TV

Radio

Image & Form

Art

Design

Photo

Cultural Heritage

Archive

Museums

Historical and archaeological sites

Literature & Press

Press

Literature

Library

Literary and artistic creationLiterary and artistic creation
FashionFashion
AdvertisingAdvertising

Performing Arts

Music

Cultural education

Performing Arts

We are looking for driven creators with ideas, innovations or businesses in the artistic, cultural and creative industries. Our ambition is to enrich Umeå, Sweden and the world with more innovative ideas.

If you want to know more about us as an incubator, you can find it on the page About us.

If you are interested in how we can help you, read about our offers here.

This is not a requirement for you to apply to us. But of course we'd be delighted if your heart beats a little bit extra for our local area as it's an important part of our business.

However, in order to assimilate some parts of our programmes, you will need to be in Umeå. Sometimes for longer periods. If you have any questions about a specific programme, please contact the programme coordinator, whose contact details you will find together with the information about the respective programme. And the programmes can be found here.

Our core offering consists of our business development programmes. The programmes are tailored to suit creators with ideas, innovations and businesses in the artistic, cultural and creative industries.

The programmes give you, as a creator, the opportunity to test your entrepreneurial skills and become part of a community of other creators who want to develop sustainable businesses.

Read more about the programmes and see which one is right for you here.

Our experienced business coaches are happy to help you find your next step. Contact one of them for advice. We cherish your ideas and apply full confidentiality to everything you discuss with us.

You can find our contact details here.

Participation in the eXpression Umeå programme is free of charge. What we require from you is your time and commitment*.

However, it is important that you secure an income during your time in the incubator. If you lack employment or income from your business, you can contact our business coaches for advice on financial support. You can find their contact details here.

*In the Creatives incubator programme, we charge for your office space.

In our Creatives incubator programme, you can choose between three different office locations:

  • Cleandesk
  • Your own desk
  • Studio

The other programmes include a cleandesk seat and the possibility to rent your own desk or studio.

To get access to an office space, you must apply and be accepted to one of our programmes.

For creators who have applied and been accepted to our business development programmes, we have the opportunity to help creators in a number of ways, through workshops with experts in certain areas such as marketing, sales, manufacturing process, IPR, etc. In addition, we have so-called internationalisation vouchers with the aim of promoting international trade.

We can also help you as a creator to navigate the funding jungle and explore possible funding solutions for your idea, innovation or business.

Exciting!
All business coaches and programme participants at eXpression Umeå have signed confidentiality agreements so your innovation is safe with us. In addition, we have several knowledgeable lawyers in our network who will be happy to help you seek relevant protection for your innovation.

All business coaches and programme participants at eXpression Umeå have signed confidentiality agreements so you can feel safe discussing business secrets with us.

Participation in eXpress is free of charge. What we require from you is your time and commitment.

All participants in the programme are offered a cleandesk free of charge. In addition, there is the possibility to rent your own desk or studio. Talk to programme officers after the admission notification if you are interested in this.

You apply to the programme as a whole. We see great importance in all participants being involved from the start as it creates the opportunity to build the network of several creators who can become partners in the future. Creative minds unite.

Yes, during the programme period you are required to be in Umeå as much of the programme is conducted in the incubator's workshops.

Participation in eXpress is free of charge. What we require from you is your time and commitment.

No. During the programme you will be helped by experts to develop everyday objects from sketches, prototypes to small-scale production.