{"id":15710,"date":"2021-04-09T06:30:00","date_gmt":"2021-04-09T04:30:00","guid":{"rendered":"https:\/\/expressionumea.se\/?p=15710"},"modified":"2023-08-03T22:12:51","modified_gmt":"2023-08-03T20:12:51","slug":"satirical-book-about-umea-in-kickstarter-campaign","status":"publish","type":"post","link":"https:\/\/expressionumea.se\/en\/satirbok-om-umea-i-kickstarterkampanj\/","title":{"rendered":"Satirical book about Ume\u00e5 in Kickstarter campaign"},"content":{"rendered":"<p><strong>Ume\u00e5's latest crowdfunding project is the satirical book The Ume\u00e5 Handbook. The book is the main attraction and gift to contributors in the kickstarter campaign launched by Ume\u00e5 Today. The goal of the campaign is to fund the development of Ume\u00e5 Today, the news site with local journalism about Ume\u00e5, for all Ume\u00e5 residents.\u00a0<\/strong><\/p>\n\n\n\n<p>The Ume\u00e5 Handbook contains 240 pages of comical explanations and satirical commentary on life in Ume\u00e5 - customs and culture, politics, fashion, and more. In other words, it's not a list of the city's restaurants or places to visit. Erik Campano, the entrepreneur and editor behind the book, says it's aimed at all kinds of people - from native Ume\u00e5 residents and new arrivals to occasional visitors from near and far.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The world's coziest city - \"UME\u00c5 MORE MYS\"<\/h2>\n\n\n\n<p>According to Erik, the starting point of the book is that Ume\u00e5 is the world's cosiest city. This comes from the fact that the people of Ume\u00e5 really know how to turn cold harsh winters and long bright summers into an expression of cosiness that has so much more depth than what can be described in the English word 'cozy'. Whether it's costumed brandy ball players happily rumbling around the meadows, work colleagues taking hour-long coffee breaks with kale chips and cloudberry licorice balls, or the cute igloos that spring up all over \u00c5lidhem after the snowstorms.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Coziness is coziness on steroids and nobody cozies up more than the people in Ume\u00e5. Our book takes the whole concept of cosiness out into the big wide world - and hopefully this will help us put this vibrant growing city on the map,\" explains Erik.\u00a0<\/p><\/blockquote>\n\n\n\n<p>Erik's love for Ume\u00e5 is palpable and not only does he want to put Ume\u00e5 on the map, but this love is evident through the goal of the kickstarter campaign. If the company succeeds with the campaign, half of the proceeds will go to finance the development of the news site Ume\u00e5 Today. This will include weekly online TV news, daily news articles, editorials and satire. In other words, more news about Ume\u00e5, for all Ume\u00e5 residents.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-embed-kickstarter wp-block-embed is-type-rich is-provider-kickstarter wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttp:\/\/kck.st\/2Q3vysu\n<\/div><\/figure>\n\n\n\n<p>Read more and back the Kickstarter campaign here:&nbsp;<a href=\"http:\/\/kck.st\/2Q3vysu\">http:\/\/kck.st\/2Q3vysu<\/a><\/p>\n\n\n\n<p><em>The Ume\u00e5 Handbook is written by Erik Campano, designed by Susanne Fahl\u00e9n H\u00f6rnberg and illustrated by Daria Chrobok and Hanna Nordin.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Ume\u00e5's latest crowdfunding project is the satirical book Ume\u00e5 Handbook, which will fund the development of the news site Ume\u00e5 Today.<\/p>","protected":false},"author":8,"featured_media":15714,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[335,663,665],"tags":[734,733,735,732],"eu-finansiering":[],"artikeltyp":[628],"class_list":["post-15710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-creatives","category-litteratur","category-media","tag-crowdfunding","tag-erik-campano","tag-kickstarter","tag-umea-today","search-category-artikel","artikeltyp-nyheter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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