{"id":25334,"date":"2024-06-13T15:45:33","date_gmt":"2024-06-13T13:45:33","guid":{"rendered":"https:\/\/expressionumea.se\/?p=25334"},"modified":"2024-06-13T16:02:44","modified_gmt":"2024-06-13T14:02:44","slug":"new-project-focusing-on-innovations-cultural-heritage-and-circular-business-models","status":"publish","type":"post","link":"https:\/\/expressionumea.se\/en\/nytt-projekt-med-fokus-pa-innovationer-kulturarv-och-cirkulara-affarsmodeller\/","title":{"rendered":"New project focuses on cultural heritage and circular business models"},"content":{"rendered":"<p><strong>eXpression and RISE have received almost SEK 12 million for the Creative Norrland project, which focuses on innovation, cultural heritage and circular business models. The aim is to increase the competitiveness of companies in Norrbotten and V\u00e4sterbotten through expert support, new meeting places and increased knowledge of sustainable production methods.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"With Kreativa Norrland, we get the chance to give companies in-depth knowledge of the local cultural heritage and support in how it can be used to develop new products, business ideas and brands. The goal is to create a stronger business community but also to raise awareness in society of how important these companies are,\" says <strong>Barbro Renkel<\/strong>, CEO of eXpression Ume\u00e5.<\/p>\n<\/blockquote>\n\n\n\n<p><strong>The project is divided into three main actions. <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The first is about creating both physical and digital meeting places where businesses and entrepreneurs can network, share knowledge and inspire each other. We will also produce and disseminate stories about companies and entrepreneurs who have made a lasting impression, and develop the brand and podcast \"Kreativa Norrland\".<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The second action focuses on strengthening entrepreneurship through design workshops and offering coaching and counselling on the ground. It will emphasise the importance of cultural heritage, often linked to geographical location, and how it can contribute to the development of new business ideas, brands and products.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The third and final action is about sustainable production and consumption. The S-P-O-K platform will be developed to connect local producers with cultural and creative businesses, promoting local sustainable production. We will also work to increase businesses' knowledge of circular business models and processes.<\/li>\n<\/ul>\n\n\n\n<p><em>Co-financiers in V\u00e4sterbotten are ERDF, Region V\u00e4sterbotten, Ume\u00e5 Municipality and the Baltic Group.<\/em><\/p>\n\n\n\n<p>The project will start this autumn and run for three years.<\/p>\n\n\n\n<p><em>Photo: Malin Gr\u00f6nborg<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>eXpression and RISE have received almost SEK 12 million for the Creative Norrland project, which focuses on cultural heritage and circular business models.<\/p>","protected":false},"author":6,"featured_media":25336,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[670],"tags":[908,907],"eu-finansiering":[],"artikeltyp":[628],"class_list":["post-25334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-expression-umea","tag-eruf","tag-projekt","search-category-artikel","artikeltyp-nyheter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nytt projekt med fokus p\u00e5 kulturarv och cirkul\u00e4ra aff\u00e4rsmodeller - eXpression Ume\u00e5<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/expressionumea.se\/en\/new-project-focusing-on-innovations-cultural-heritage-and-circular-business-models\/\" 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