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Creators launch pop-up concept in Utopia

Creators launch pop-up concept in Utopia

Six creators and artists from the Umeå area start together Art-in in Utopiagallerian on 10 September. The concept, which is a mix of shop and exhibition space, is intended to make the city centre more interesting and creative.
- We want good locally produced art and design to be more accessible to everyone," says Erica Forsman, one of the initiators.

Art-in alludes to the more familiar idea of drive-in. The idea is to be a place in the city centre where ordinary people can easily drop by and enjoy art and design from local creators. The space will be open Friday through Sunday. Initially until the end of the year.

The artists are busy preparing for tomorrow's opening. Here we see the initiator Maria Lundström.

We hope to develop the concept during the autumn. The focus is on exhibitions and trading opportunities, but we have talked about trying to organise workshops. We'll take it since," says Erica.

In addition to Erica Forsman, who runs Slow Pace Studio, five other creators are involved in the initiative. The idea was sparked by Maria Lundström after she invited the others to exhibit at her home in Gräsmyr, as part of the Formstråket in Nordmaling municipality.

(ALMOST) THE WHOLE GANG. From left Mira Kurkiala, Erica Forsman, Bibbi Eriksson, Maria Lundström and Märta Lidqvist.

There had been too much silence since the pandemic started. Everyone felt that something needed to happen. Maria found a venue and there were quick moves. We got together and landed in Konst-in. We see it as an opportunity to showcase our art and at the same time create something interesting in the city that everyone can enjoy," says Erica.

Exhibitors and promoters:
Erica Forsman, Slow Pace Studio.
Maria Lundström, Maria Lundström art
Mira Kurkiala, Art by Mira
Bibbi Eriksson, Bibbi Eriksson art
Märta Lindqvist, Brånasvedjans farm shop
Helen Burstedt, Helen Burstedt Art

What: Launch of the Art-in with exhibitions and sales of locally produced art and design.
Var: The Utopia Gallery in Umeå. Level two between the escalators O'Learys.
When: Starts on 10 September.
Open Fridays 13-19, Saturdays 10-17 and Sundays 12-16.

Part of Erica Forsman's exhibition.

For more information follow Konst-in on instagram (where you can also ask questions via messages).

Photo: Rivia Oliveira

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