Emil joined eXpression Umeå in autumn 2019. Before that, he worked at a concept agency where he developed both communication concepts and marketing strategies and led innovation and design processes. Emil has also worked as a freelance consultant for ten years, mainly in communication, branding and media production. Did you know that Emil plays double bass in a bluegrass/americana band and has a past as a touring musician, in addition, he has organised TEDxUmeå for several years.