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Nine entrepreneurs develop new business ideas

From left to right Pontus Bengtsson, Erika Sandberg, Sara Sandström (paused participation), Nathalie Shik, Agnes Sjöström, Caroline Kjellsson, Sanna Jonsson, Hilda H Strandberg, Hanna Jansson and Petter Hendfridsson. PHOTO: Bea Holmberg.

Nine entrepreneurs develop new business ideas

From left to right Pontus Bengtsson, Erika Sandberg, Sara Sandström (paused participation), Nathalie Shik, Agnes Sjöström, Caroline Kjellsson, Sanna Jonsson, Hilda H Strandberg, Hanna Jansson and Petter Hendfridsson. PHOTO: Bea Holmberg.

Autumn at eXpression Umeå means a new edition of the pre-incubator programme eXpress. This time, nine entrepreneurs will benefit from tools, models and industry expertise. The hope is to lay the foundation for more sustainable businesses that enrich Umeå, Sweden and the world.

It's a great mix of industries, business ideas and individuals. This mix is an incredible strength as participants bring new perspectives and experiences to each other. Getting the express programme off the ground is always a highlight. The energy of the entrepreneurs is impossible to resist," says the business developer. Oscar Riby responsible for the pre-incubator.

The eXpress programme starts with nine practical workshops where participants learn about tools, models and industry expertise. The work then continues with individual coaching and development of the business ideas over a few months.

The idea is to first get the tools and then to use them and deepen the work. We put a lot of emphasis on the personal journey and the different needs you have. As coaches, we are always on hand to bounce ideas, challenge and help set up a sustainable plan," says Oscar Riby.

AUTUMN PARTICIPANTS OF THE EXPRESS PROGRAMME

Agnes Sjöström, Lyckopodden
Creating a prosperous and more sustainable society by making the Swedish population happier with the help of their podcast.

Caroline Kjellsson, Halo Fine Jewelry
Runs a jewellery studio in Bodbyn. The business consists of two parts: new production and repairs of gold and silver jewellery for corporate customers and design and production of silver and gold jewellery for private customers.

Erika Sandberg, People's Gallery
Sells mobile meeting places for dialogue and creativity. The dialogue is based on a method of conversation based on in-depth conversations between people.

Hanna Jansson, Everything can go wrong
Developing a game bag aimed at families with children with the theme "Swedish forest".

Hilda H Strandberg, Digni Design
Designer and seamstress with a focus on circular fashion and social sustainability, combining new production, design adaptation and repairs.

Nathalie Shik, Roots
Creates and sells wood and leather crafts in skate and climbing.

Petter Hendfridsson, architect
Design and build material-saving and space-efficient saunas.

Pontus Bengtsson, Sustainable Living Consultant
Game developer creating a game that makes the impact of our climate choices on the ecosystem visible in an educational way.

Sanna Jonsson, Isoletto
A pattern designer that creates and sells digital patterns that customers buy or license. Also prints designs on various products.

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