Emil joined eXpression Umeå in the autumn of 2019 as a business coach. Prior to that, he worked at a concept agency where he developed both communication concepts and marketing strategies and led innovation and design processes. Emil has also worked as a freelancer for ten years with consultancy in mainly communication, branding and media production. Did you know that Emil plays double bass in a bluegrass/americana band and has a past as a touring musician, and has also been organizing TEDxUmeå for several years.